Cutting back on marketing is like rolling out the red carpet for your competitors.And the worst part? The damage doesn't show up right away; it's a slow burn that hits you when you're already down.Now, I know the mainstream media is all chirpy about a 'soft landing' all...
Imagine you've been experiencing persistent back pain and decide to seek medical advice. You have two options: You could go to a general practitioner, who treats a wide array of ailments but lacks in-depth knowledge...
In the ceaseless heartbeat of the urban colossus known as Metropolis, a spirited duel had long been enacted. Two techno-titans, SparkTech and Apex Innovations, relentlessly sought to outdo each other, their rivalry echoing through the...
We recognize your ongoing commitment to growing your business and achieving unparalleled success. That's why we're thrilled to provide you exclusive access to our pre-recorded webinar,"Webinar: Generating Leads with 7 Touch Points"This self assessment...
I use psychology to my advantage on a daily basis. 20 years of studying the subject gives me a powerful edge in optimising my own communication as well as my clients’. Given its power to...
In March this year, my business coach, Murtaza, made a bet with me. We both had to send out one emailer per month for the whole year. If either of us failed by just one day...
Have you ever found yourself wondering why we pour so much effort into chasing new leads, while our loyal, existing customers might as well be shouting for attention from the back row?I just shared...
We’re already three weeks into the new year and you’re probably working hard (or thinking about working hard) on your marketing strategy for 2024. So I thought I’d share a few important trends that you...
Shocking reasons why most digital marketing strategies fail. (and how to avoid it)
Digital marketing strategies can be one of the strongest assets to spur on a company’s growth, but not all strategies are created...
UX / Neuromarketing, Digital Marketing, SEO / Apr 27 2023
Using social proof in b2b marketing
When it comes to making purchasing decisions, B2B buyers rely heavily on trust and credibility. After all, they're not just making decisions for themselves, but for their entire organisation...
The Power of Building Trust: How to Create Lifelong Customers through the Buyer's Journey
Welcome to the world of customer relationships; where building trust with your customers is the most important aspect of growing a...
The Importance of a Growth Strategy in 2023
In today's fast-paced business environment, having a growth strategy is essential for any company looking to stay competitive and thrive in the long term. The world is...
UX / Neuromarketing, Project Management / Jan 27 2023
If you think about it, sales is about using psychology at a fundamental level. Yet very few sales strategies even consider psychology. When you incorporate the fundamentals of psychology in your sales process it can...
The Problem with Today’s Marketing
Over the past two decades I have worked with hundreds of companies across multiple industries spanning the entire globe. A large majority of the marketing teams I speak with are...
Digital Marketing, Web Design, Web Development / Dec 05 2022
“How much does website development cost in Dubai?” is without a doubt the most commonly asked question we get at Grow. Unfortunately, the answer is not as straightforward as the question itself. It’s like...
I just realised something.
Even us experts use the phrases “web design” and “web development” interchangeably; knowing full well that these are two distinct things and neither of them means “the act of creating...
Digital Marketing, SEO, Web Design, Web Development / Apr 21 2022
You can outsource work to other countries, to people you don’t know from Adam, and hope for the best – we at Grow could do that, too, if we chose to. So why don’t...
Over the past decade we’ve spoken to thousands of businesses about their experiences with other agencies. Sadly it’s a common tale of woe, where the agency over-promised and under-delivered. The most popular and successful agencies...
Digital Marketing, SEO, Social Media, SEM / PPC / Jun 22 2021
In this day and age it’s crucial to understand exactly where your target audience is coming from, how they reached your website landing page and ultimately how and when they lead to a conversion. It...
1) Time Efficiency
It will save you so much time if you have a website maintenance contract in Dubai. How? Well, you can just delegate the work to us. We have a team of developers...
This past year has been a transformative time for our business and for me personally. I’d like to tell you a little bit about how our team learned to thrive working remotely, and how my...
Whether 2020 was a great year for you or a tough one, we find ourselves in a new year with opportunities ahead and I’m sure you’re looking to make the most out of it. This...
Digital Marketing, Web Design, Web Development / Mar 02 2020
THE WORLD IS UPSIDE DOWN The world has been hit by an unprecedented crisis not seen for a hundred years. The economy is reacting in equal measure, as everyone is forced into self quarantine...
ARE YOU STUCK IN THE PAST?
Traditional marketing is dying by the day as more companies turn to digital. It is more cost effective, provides a greater reach, covers the entire buyer’s journey, and offers...
Have you noticed that your website is taking more than 3 seconds to load? Are you noticing that your bounce rate is on the rise? These are common issues that we see all the time...
Introduction
With the importance of maximising conversions or engagement in a digital minefield: businesses are turning to Neuromarketing. Understanding psychological techniques and gathering real research on your target audience (beyond Google analytics) has been gaining...
The Objective of Marketing
What’s the point of marketing? No, seriously, have you ever asked yourself why you’re doing it? If you don’t truly appreciate the purpose of marketing in the first place, then you’re...
As an avid lover of working with restaurant owners, I’d like to discuss the many pros and cons of marketing your restaurant business via online booking platforms. These platforms include Talabat, Zomato, Food on Click...
Congratulations! You’ve just signed the website expectations agreement, paid your first instalment & now you’re ready to get going with your new website. Here’s a breakdown of what you can expect. At Grow, we produce...
Are you looking to increase the conversion rate of your website? Then consider infusing it with the power of neuromarketing, a fast developing trend within this chaotic, distracting era of Digital Marketing.
What is Neuromarketing...
We were very fortunate recently to have some real feedback from some of our clients. As part of our service we regularly take feedback to ensure that we’re on the right track when it comes...
UX / Neuromarketing, Web Design, Web Development / Apr 10 2018
Take the time this year to entirely review your website. Firstly, consider your website’s age - Websites these days have an average life span of 2-3 years. This is due to all of the new...
Let’s review last year’s SEO efforts. Did you get ranked highly for an important keyword? Did you come up with a consistent content strategy? How was your website performance? Maybe last year you had a...
We’ve been honoured to have been shortlisted for two awards at the Seamless Awards 2018.The Seamless awards are the leading awards for the payments, ecommerce and retail industry. Their mission is to identify and...
Here is an example of how we created an award-nominated digital strategy for our client, Flip Out. Flip Out is the biggest trampoline park in Dubai, and were awarded the Best Party Venue in Dubai...
Here is an example of how we created an award-nominated website strategy for our client, Emirates Woman of Motivate. Our case study has been shortlisted for a well esteemed nominated (Best Design & User Experience)...
UX / Neuromarketing, Digital Marketing, SEM / PPC / Dec 19 2017
Being a foodie entrepreneur or multi branched restaurant owner - marketing for your restaurant has never been so versatile. Through the revolutionary method of “Remarketing” (also known as “Retargeting”) you can now tailor your marketing...
Project managers by definition are meant to be the most organised people on the planet. Every decision, every movement, every thought should be planned out, estimated, scheduled and executed perfectly. Delivery of each and every...
UX / Neuromarketing, Web Design, Web Development / Oct 25 2017
In this article I breakdown why selling your services through your own eCommerce website is critical. I’ll examine how one industry leader’s failure to innovate led to its demise. I’ll also look at how you...
Company culture comes from the top down. Having a clear mission, vision and values aren't just mumbo jumbo or something “to be done later”. If your team live and breathe these values and love coming...
I’m proud to say that Grow turned 5 last week, and what a journey it has been. It has been a labour of love, determination and a lot of hard work, and we are delighted...
Have you ever considered an onboarding process within your company? It is something that we have newly implemented within our Dubai-based digital agency and are continuing to perfect. The reason we set up an onboarding scheme...
Digital Marketing, Web Design, Web Development / Apr 10 2017
The Standard Approach
1. The Search
I’m going to go out on a limb and guess that you need a new website. You probably googled something like “website design Dubai” and saw a long list...
Why you shouldn’t hire a graphic designer to design your websiteYou’d be forgiven for thinking that graphic designers are the same thing as web designers. They both use the same tools and output creative work...
Every website owner wants to appear on the first page of Google and other powerful search providers, but few have the technical knowledge to accomplish such a feat. Having your website simply present online...
Off-Site SEO refers to the process of optimising your website pages through external sources; essentially it involves placing links to your website over the internet. Off-Site SEO helps to increase your exposure to new...
UX / Neuromarketing, Digital Marketing / Jan 21 2016
Online newsletter marketing is one of the oldest tools in the digital marketer’s toolkit, but it is by no means outdated! Marketing via email received a bad rep through the nineties and noughties due...
.Merchants pay close attention to each and every outlet they own, but most businessmen underestimate a significant outlet that costs relatively nothing compared to its ROI. The outlet we are talking about generates business...
What is UX?
UX stands for User Experience and it is the most essential aspect of a website; get this wrong and you've defeated the whole object of having a website in the first place...